If you have been around the online environment for a while, then you must be familiar with certain notions such as internet marketing, blog seo, blog page rank, blog backlinks and so on.
Even if you first started with the idea of just having your own site where you can sell a program, a product, an idea, on the way you realized that maintaining a blog is not only just presentation.
Many people don’t realize it, but the online environment is very serious and competitive, ESPECIALLY if you want to make money. And the things is, that here other rules determine who is #1, which makes it so much more difficult to understand and master.
Of course it matters what kind of content you put on your site, it matters how you try to sell to people, and all the other marketing aspects.
BUT, besides that, you really have to pay attention to blog seo, blog page rank, LSI Keywords, number of posts, number of words in a post, number of backlinks you have and so on.
Why? Because in order to get noticed and get traffic (people) to you blog, you first have to be promoted in SE. Through sites like Google, Yahoo, Bing you will get most of your visitors. Therefore, you must follow certain rules, and learn how to optimize your site for the SE bots so that they can index your pages and make them appear in SERPs (search engine result page).
Once you are indexed, you must make a lot of efforts to reach top positions. Google doesn’t give you specific guidelines on how to build your links or how many you should get in order to have good rankings.
All it is done according to analyzing your competitor position and trying to understand why X got better blog page rank than Y.
So, in other words this means spend hours, days studying, analyzing, trying to come up with a good technique to build your blog backlinks. Eventually you do it, and much to your surprise you actually get great ranks!! Like I got with Blogger Backlinks here:
A day later, my rankings dropped considerably, from position no# 2 to position 
no #19. Clearly, that makes you think “WHAT? What did I do wrong?”.
The answer is: probably nothing. Search Engines (especially Google) are going to change and shift results according to their liking. And they change their algorithms constantly. So if you ever have the impression that you understand how they value sites and give blog page rank, you will soon see that your assumptions were wrong.
1.You lost a high quality backlink. It is very well possible that one of the sites that were linking to you to stop doing that. In that case, clearly you will suffer of a page rank loss and you will decrease in SERPs.
Solution: Try and get in contact with the people that stopped linking to you and find out the reason for doing so. Persuade them to continue to point to you from their site, and if that doesn’t work, then try to get fresh high quality blog backlinks.
2. Canonicalization- that is always an issue for google bots, and they can easily mistaken you as shady since you are hiding certain links. The best policy is to play transparent to SE.
Solution: Don’t mess so much with the “rel” of a link. Keep your coding simple. Google bots prefer text much more to complicated Java scripts or php.
3. Selling links. If you plan on becoming a company that sells links to increase others PR, be prepared for a battle with Google. They don’t like this kind of behavior, and they will try their best to stop it.
Solution: The only thing you can do, is not present your business as “selling links”, or just stop doing so. It’s not easy to figure this one out.
4. Malware. If your site got hacked, or there are viruses attached to it, rest assure that you will be penalized. Google doesn’t want in its SERPs websites that can turn out to be harmful to users.
Solution: Go into your webmaster tool and check the situation. You can then start talking to your hosting company and see what you can do about it.
5. Linking to bad sites. If you link to websites that are considered to be of low quality, then you will be punished by Google.
Solution: Check constantly the evolution of the sites you link to. If you notice anything fishy, remove their link from your site, or at least put a “no follow” tag so bots won’t take it into consideration for your PR.
6. Link exchange. Closed link wheels are the most dangerous ones. They won’t help you get better results nor improve your blog page rank.
Solution: Increase the area of sites you link to and that link to you. Make sure there is diversity.
It’s very very difficult to get any kind of security with your blog page rank or position in SERPs. The only thing you can do, is try your very best NOT to do shady things, and do your link building as white hat as possible.
Needless to say, I am also quite disappointed when I see that my rankings dropped, but that doesn’t mean you have to give up. As long as you don’t link to suspicious websites, and your links are visible to Google bots, then you have a fair chance to make it among the first positions.
No SE can penalize you for the links that you get to your site. It would be ridiculous if they did, and this would mean that your competitor could harm you in a very serious way. SO, no need to worry if the links pointing at you are not high quality. They will not damage your position, neither help you. BUT, it would be much better to get high quality links to vote for you, since THAT would boost your blog page rank.
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